, ,

How to wear your hair & make up Chola-style

chola7Mexican culture is diverse, rich and beautiful, with many colourful and creative hair and make up styles created for a variety of cultural celebrations and sub-cultures.

In this blog we take a look at the key hair and makeup features of Chola women. The look is feminine yet assertive and is a thing to be celebrated. So lets take a look at the emblematic hair, makeup and dress of this fashion statment/identity…

Culture Club

The make up trends of a wide variety of cultures and sub-cultures from aroud the world are becoming a focus point for international fashion magazines at the moment – such as in the iconic phootshoot Over the Top – Haute Mess Vogue Italia March 2012, Gothic trends seen on the runway, or Jersey Girl fashion the world over. This is something that I think we should embrace, as it allows us all to try out new forms of expression and learn about other cultures.

Over the Top - Haute Mess Vogue Italia March 2013 - Ghetto Fabulous Style where More Is More!

Over the Top – Haute Mess Vogue Italia March 2012 – Ghetto Fabulous Style where More Is More!

Gothic Glamour is constantly scene on the runway scene and frequently in fashion print. The gothic look was originally frowned upon, but is now embraced in all its multitude of expression.

Gothic Glamour is a constant scene on the runway and frequently in fashion print. The gothic look was originally frowned upon, but is now embraced in all its multitude of expression

 

 

Valerija and Alejandra hook up with photographer Dan Martensen for a spread in Exit Magazine called Jersey Girls 2010.

Valerija and Alejandra team up with photographer Dan Martensen for a spread in Exit Magazine called Jersey Girls 2010.

 

 

 

 

 

Chicana & Chola

A Chicana is a woman who was born in the United States, but who’s parents or grandparents originate from Mexico. Women who are Chicana have a unique political position and there are movements around Chicana feminism. Xicanisma is a group of social theories that analyze the historical, social, political, and economic roles of Chicana Women.

We’re just going to look at the fashion statements iconic of Chola women. The look we will talk about is often worn by both Mexican and Puerto Rican girls, and is commonly seen in southern California like East LA, San Diego, OC, and also NYC. These days it is more common to appropriate the look (like what we are talking about here) than to actually be a Chola in a gang.  So lets get Cholafied!

Chola Hair

  •  Long locks swept back or teased to sit off the face.
  • Often pinned into a large and high quiff.
  • Sometimes secured with a bandana.
Check out this hot group of Cholas. Hair swept back off the face and another strong element of the look is the obvious application of dark lipliner.

Hair swept back off the face and another strong element of the look is the application of dark lipliner.

For some reason this Chichana is reminiscent of Madonna in all of her 80's glory - I think this is because of the combination of the iconic Chicana make up teamed with a tough attitude and rosary beads.

This Chola reminds us of Madonna in all of her 80’s glory – the combination of the iconic Chola make up teamed with a tough attitude and rosary beads.

 

 

 

 

 

 

 

Chola Makeup

Let's take a look at the classic elements of Chola make up as seen here - defined brows, winged eyeliner, teardrops, dark noticeable lipliner, red lipstick.

Let’s take a look at the classic elements of Chola make up as seen here – defined brows, winged eyeliner, teardrops, dark noticeable lipliner, red lipstick.

  • Classic 50’s glamour on steroids is a good way to describe this look!
  • Full face of foundation
  • Cheeks sculpted with a red/orange/bronze based blush
  • Clearly defined brows
  • winged black eyeliner
  • Black lined lips with blue-based red lipstick
  • 2 tear drops either tattooed or drawn on with liquid liner or black eyeliner pencil

Chola Dress

  • Large gold or silver hoop earrings
  • T-shirts featuring a religious print or tattoo design OR
  • Black or white bustier that reveals cleavage
  • Plaid shirts with only the top buttoned
  • Dress pants OR
  • Tight Jeans
  • Exposing the mid-drift area of the body
  • Suspenders
  • Tattoos on arms, knuckles and neck
take a look at the always gorgeous Drew Barrymore rocking out Chola style!

Take a look at the always gorgeous Drew Barrymore rocking out Chola style

This hair and make up style that some Mexican women have embraced is an expression and celebration of their beauty and identity. Women the world over create identity through hair and makeup and we love this timeless and iconic style.

5 replies
  1. Retta Entwistle
    Retta Entwistle says:

    I absolutely love your blog! Great info on Chola style! Love Mexican culture – so diverse and rich! Again, awesome weblog!

    Reply
    • Lily Jackson
      Lily Jackson says:

      Hi Nathalie, totally understand…not intended to offend at all though – love embracing all styles and cultures. Never been to Mexico and not Mexican myself…just love the hair and make up style typified by these women, and women the world over, and wanted to write about it 🙂

      Reply
      • lindsay
        lindsay says:

        There’s absolutely nothing to apologize for, Lily. You said nothing degrading or demeaning about chola style whatsoever, and started off the article by talking about the beauty and richness of Mexican culture. It’s so ….well, typical for people to get “offended” if your talking about THEIR culture (even in a good way) if your not part of that culture. It’s crazy. The comments on Gwen Stefani ‘ s “Luxurious” video, which is a homage to chola style, is a classic example of this, and is filled with people talking about how Gwen is exploiting/ stealing/ copying chola style and using it for personal gain, and how she can’t do it right and could never hope to be as good as a REAL latina (though she looks absolutely gorgeous in that vid) Even Nathalie made the comment that you “attempted” to write an article about chola style, but its just simply not up to par or is inaccurate in some way because your not Latina….like her. Lol i see this kind of thing everywhere. Instead of being flattered that someone else thinks their culture/fashion/music ect is awesome, people become offended. I swear, I don’t get it. The same thing happens if there’s a white girl with cornrows or whatever. Its ALWAYS, “theyr’e just copying us” and “they could never understand our culture the way we do”. Funny how you never hear white girls saying the same things when latinas or other minorities bleach their hair blonde. (And just fyi, im mulatto) At any rate, I’m not latina either obviously, but I’ve always loved the chola look. Im the girliest girl in the world, and I love, love, love glamour -I’m obsessed with 40’s and 50’s pinups – and to me, the chola look is glamourous and sexy, but definently with a tough girl kind of edge. The bouffant hair, the red lips, the giant hoops, the dramatic eye makeup – I love it all! Anyways, great article!

        Reply
        • Lily Jackson
          Lily Jackson says:

          Thanks for the vote of confidence and support Lindsay!
          People looking to emulate a style and then tweaking it happens all the time as you say. We don’t only see it in fashion but also see it in cooking with fusion cuisines and immigration giving the existing culture new ideas.
          Great to hear you’re rocking your own style! xx

          Reply

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *